Marketing management 14 Ed.

Edition

14

ISBN/ISSN

139780273753360

Collation

131 hlm; 28 cm

Series Title

-

Call Number

658.8 KOT m

Marketing management: an asian perspective 2 Ed.

The book discusses the Asian economic crisis and its impact on marketing activities in the region. This second edition captures the new challenges for regional marketers and proposes fresh ways of …

Business marketing management

Edition

-

ISBN/ISSN

0538836784

Collation

xxviii, 675 hlm; 25 cm

Series Title

-

Call Number

658.8 BIN b

Marketing management: text and cases

Edition

-

ISBN/ISSN

007124218x

Collation

xiii, 812 hlm; 26 cm

Series Title

-

Call Number

658.8 LAL m

Global marketing strategies 3 Ed.

Edition

3

ISBN/ISSN

0395710456

Collation

xxv, 896 hlm; 24 cm

Series Title

-

Call Number

658.8 JEA g

Sold: how make it easy for people to buy from you

Edition

-

ISBN/ISSN

0273675184

Collation

xxxiii, 107 hlm; 24 cm

Series Title

-

Call Number

658.8 MAR s

Simulated test marketing: technology for launching successful new products

Edition

-

ISBN/ISSN

00290550059

Collation

xiii, 306 hlm; 26 cm

Series Title

-

Call Number

658.8 CLA c

Marketing Management: Text And Cases 7 Ed.

Edition

7

ISBN/ISSN

0471332380

Collation

xii, 707 Hlm, 25 Cm

Series Title

-

Call Number

658.8 DAL m

Principles of marketing

Edition

-

ISBN/ISSN

0733971172

Collation

xxiii, 598 hlm; 25 cm

Series Title

-

Call Number

658.8 KOT p

Hermawan Kartajaya on targeting

Targeting, simply put, is the process of determining the right market for your product. Not only that, the targeting is a strategy the company allocate resources effectively, to do to ease the proc…

Hermawan Kartajaya on segmentation

Edition

-

ISBN/ISSN

9794334170

Collation

215 hlm; 20 cm

Series Title

-

Call Number

658.8 KAR h

International marketing 8 Ed.

Edition

8

ISBN/ISSN

0256105138

Collation

xxiv, 776 hlm; 24 cm

Series Title

-

Call Number

658.8 CAT i

Services marketing

Edition

-

ISBN/ISSN

-

Collation

xxii, 570 hlm; 24 cm

Series Title

-

Call Number

658.8 KUR s

Marketing decision-making handbook

Edition

-

ISBN/ISSN

0133816907

Collation

xi, 120 hlm; 25 cm

Series Title

-

Call Number

658.8 NYL m

Price theory and applications

Edition

-

ISBN/ISSN

007048743X

Collation

240 hlm; 27 cm

Series Title

-

Call Number

658.5 PEC p

Entrepreneurial marketing: lesson from wharton;s pioneering MBA course

Edition

-

ISBN/ISSN

0471382442

Collation

xvi, 272 hlm; 24 cm

Series Title

-

Call Number

658.8 LOD e

Pemasaran: marketing

Edition

-

ISBN/ISSN

9796910799

Collation

xxi, 458 hlm; 25 cm

Series Title

-

Call Number

658.8 LAM p

International marketing: a global perspective

Edition

-

ISBN/ISSN

1861524560

Collation

xx, 983 hlm; 27 cm

Series Title

-

Call Number

658.8 MUH i

E-marketing 3-International Edition

This best-selling book is unique in that it parallels the organization of an introductory marketing textbook, but it explores key marketing concepts in the context of today's digital/Internet envir…

E-marketing 5 Ed.

Ideal for undergraduate courses and students from a mix of academic majors, Focusing primarily on the consumers of insurance, the text blends basic risk management and insurance principles with con…