Teaching the SQL skills that businesses demand when hiring programmers If you′re a SQL beginner, you don′t just want to learn SQL basics, you also want to get some practical SQL skills you can use in the job market. This book gives you both. Covering the basics through intermediate topics with clear explanations, hands–on exercises, and helpful solutions, this book is the perfect introduc…
Leadership development is one of the driving forces behind strong organizational performance. However, when executives look to run their organizations leaner, they view it as a luxury. Now, Measuring Leadership Development gives talent managers a full toolkit for presenting their leadership development programs in terms of identifiable business benefits, including—for the first time—an accu…
An imaginative, witty, original but deadly serious introduction to all the concepts you need in marketing today. Successful executives know that marketing as a process and an orientation is a necessity for understanding where a company needs to go and how to get there. It′s not difficult to spot those organizations that have failed to adopt a marketing approach! In order for managers and stud…
MULTIMEDIA: ALGORITHMS, STANDARDS, AND INDUSTRY PRACTICES brings together the different aspects of a modern multimedia pipeline from content creation, compression, distribution and digital rights management. Drawing on their experience in industry, Havaldar and Medioni discuss the issues involved in engineering an end-to-end multimedia pipeline and give plenty of real-world examples including d…
Think like America’s #1 sales trainer—and close more deals than ever Stephan Schiffman has trained more than half a million sales professionals. No one understands the sales mindset better. In The Power of Positive Selling, Schiffman provides instruction, tips, anecdotes, and inspiration that are guaranteed to help you overcome negative thoughts, feel confident in any sales situation,…