Advertising and Promotion An Integrated Marketing Communications Perspective 10e | KALBIS UNIVERSITY

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Advertising and Promotion An Integrated Marketing Communications Perspective 10e

George E. Belch - Personal Name; Michael A. Belch - Personal Name;

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Kalbis Institute Library 659.1 BEL a

201700422

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Detail Information

Series Title: -
Call Number: 659.1 BEL a
Publisher: New York : McGraw-Hill Education., 2014
Collation: xxxvi, 842 hlm.; 28 cm.
Language: English
ISBN/ISSN: 9789814575119
Classification: 659.1
Content Type: -
Media Type: -
Carrier Type: -
Edition: 10
Subject(s): Advertising
Advertising and Promotion
Specific Detail Info: -
Statement of Responsibility: -

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