Blue Ocean Strategy (2015): How to Create Uncontested Market Space and Make the Competition Irrelevant [Expanded]

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Blue Ocean Strategy (2015): How to Create Uncontested Market Space and Make the Competition Irrelevant [Expanded]

W. Chan Kim - Personal Name; Renee Mauborgne - Personal Name;

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Kalbis Institute Library 658.802 KIM b

201800908

Available

Detail Information

Series Title: -
Call Number: 658.802 KIM b
Publisher: Boston : Harvard Business Review Press., 2015
Collation: xix, 287 hlm.; 25 cm.
Language: English
ISBN/ISSN: 9781625274496
Classification: 658.802
Content Type: -
Media Type: -
Carrier Type: -
Edition: -
Subject(s): Market Segmentation
New products
Specific Detail Info: -
Statement of Responsibility: -

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