APA Style
Clow, K, E. (2012).
Integrated Advertising, Promotion, and Marketing Communications 5 Ed. (5).
Essex:
Pearson Education.
MLA Style
Clow, Kenneth, E..
"Integrated Advertising, Promotion, and Marketing Communications 5 Ed.".
5
Essex:
Pearson Education,
2012.
Ilmu Komunikasi.