APA Style
Lovelock, C., Wirtz, J. (2007).
Services Marketing: People, Technology, Strategy 6 - International Edition (6 - International Edition).
Mumbai:
Pearson Prentice Hall.
MLA Style
Lovelock, Christopher., Wirtz, Jochen.
"Services Marketing: People, Technology, Strategy 6 - International Edition".
6 - International Edition
Mumbai:
Pearson Prentice Hall,
2007.
Manajemen.