APA Style

Kerin, R, A., Peterson, R, A. (2007). Strategic marketing Problems Cases And Comments 11- International Edition (11- International Edition). Mumbai: Akademika Pressindo.

MLA Style

Kerin, Roger, A.., Peterson, Robert, A. "Strategic marketing Problems Cases And Comments 11- International Edition". 11- International Edition Mumbai: Akademika Pressindo, 2007. Magister Manajemen.