APA Style

Ferrell, O. et al (1994). Marketing: Concepts and Strategies 2 - European Ed. (2 - European). Boston: Houghton Miffin.

MLA Style

Ferrell, O.C.. et al. "Marketing: Concepts and Strategies 2 - European Ed.". 2 - European Boston: Houghton Miffin, 1994. Manajemen.