Manajemen

Menciptakan strategi keunggulan bersaing perguruan tinggi

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This book creates a competitive advantage Strategy College dissected the problems colleges in perspective of marketing and market interaction with the development of a functional area of the Business College. The other side of the world business community based on the experience of the author as a marketing practitioner, other than a formulated from theories of marketing experts, discussing the College business is considered taboo because the outside corridor of the instructional goals of the Government through the Ministry of national education. But with light writing style the author talk about the business as it prevalent in support of college living dead.With the details readers are invited into a flow of thought how strategy competitive advantage was created as a logical consequence of global competition in the world of higher education.

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Availability

Detail Information

Series Title

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Call Number

658.8 SOE m

Publisher

Yogyakarta : Graha Ilmu., 2008

Collation

xiii, 151 hlm; 23 cm

Language

Indonesia

ISBN/ISSN

9789797562984

Classification

658.8

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Marketing Management-Higher Education

Specific Detail Info

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Statement of Responsibility

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