Instructor's Manual to Accompany Introduction to Advertising and Promotion :an Integrated Marketing Communications Perspective 2 Ed.

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Instructor's Manual to Accompany Introduction to Advertising and Promotion :an Integrated Marketing Communications Perspective 2 Ed.

Belch, Michael A - Personal Name; Belch, George E. - Personal Name;

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Kalbis Institute Library 659.1 BEL i

199700248

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Detail Information

Series Title: -
Call Number: 659.1 BEL i
Publisher: Homewood : Irwin Publishing., 1993
Collation: viii, 296 hlm. ; 27 cm.
Language: English
ISBN/ISSN: 0256112533
Classification: 659.1
Content Type: -
Media Type: -
Carrier Type: -
Edition: 2
Subject(s): Advertising
Specific Detail Info: -
Statement of Responsibility: -

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