Integrated Marketing Communications: Pulling It Together and Making It Work

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Integrated Marketing Communications: Pulling It Together and Making It Work

Schultz, Don E. - Personal Name; Tannenbaum, Stanley I. - Personal Name; Lauterborn, Robert F. - Personal Name;

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Kalbis Institute Library 302.2 SCH i

201201172

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Detail Information

Series Title: -
Call Number: 302.2 SCH i
Publisher: USA : NTC Business Book's., 1993
Collation: xvii, 218 Hlm, 23 Cm
Language: English
ISBN/ISSN: 0844233633
Classification: 302.2
Content Type: -
Media Type: -
Carrier Type: -
Edition: -
Subject(s): Communication in Marketing
Specific Detail Info: -
Statement of Responsibility: -

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