STRATEGIC MARKETING MANAGEMENT: Planning, implementation and control

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STRATEGIC MARKETING MANAGEMENT: Planning, implementation and control

Gilligan, Colin - Personal Name; Wilson, Richard M.S. - Personal Name; Pearson, David J - Personal Name;

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Kalbis Institute Library 658.8 Wil S

200800746

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Detail Information

Series Title: -
Call Number: 658.8 Wil S
Publisher: Great Britain : LexisNexis Butterworths., 1992
Collation: xix, 644 Hlm ; 29 Cm
Language: English
ISBN/ISSN: 0750603291
Classification: 658.8
Content Type: -
Media Type: -
Carrier Type: -
Edition: -
Subject(s): Strategic Management
Strategic Planning
Specific Detail Info: -
Statement of Responsibility: -

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