APA Style
Keller, K, L. (2013).
Strategic Brand Management: Building, Measuring and Managing Brand Equity 4 Ed. (4).
England:
Pearson.
MLA Style
Keller, Kevin, Lane.
"Strategic Brand Management: Building, Measuring and Managing Brand Equity 4 Ed.".
4
England:
Pearson,
2013.
Magister Manajemen.