cover
Marketing Management: a Strategic Decision-Making Approach 4 Ed.
Boyd, Harper W.Mullins, JohnLarreche, JeanClaudeWalker Jr, Orville C.

Edition
4
ISBN/ISSN
0072315237
Collation
xxi, 594 hlm. ; 27 cm.
Series Title
-
Call Number
658.8 BOY m

Edition
4
ISBN/ISSN
0072315237
Collation
xxi, 594 hlm. ; 27 cm.
Series Title
-
Call Number
658.8 BOY m
cover
Marketing Management a strategic Decision making approach
Mullins, John W.

Edition
-
ISBN/ISSN
0071111697
Collation
520 hlm.; 28 cm
Series Title
-
Call Number
658.8 MUL m

Edition
-
ISBN/ISSN
0071111697
Collation
520 hlm.; 28 cm
Series Title
-
Call Number
658.8 MUL m

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